Job Description

As the Product Manager for Next Gen Loyalty and Perks, you will play a pivotal role in driving customer engagement and retention through strategic product development. You will own the end-to-end product experience, from understanding customer needs and market trends to defining the product roadmap, overseeing development, and analyzing results. You will be a data-savvy storyteller, collaborating closely with cross-functional teams to ensure that Loyalty and Perks products delivers maximum value to both customers and the business.

Responsibilities

In this role, you will primarily oversee the management of the Next Gen Loyalty and Perks Products, as well as the following key responsibilities:

Develop and execute a compelling product vision and roadmap for Next Gen Loyalty and Perks Products, aligned with business objectives and customer needs.
Design Omni-channel next gen loyalty & rewards product offering for various financial services Products.
Conduct in-depth research and analysis to understand customer behavior, preferences, and evolving market trends.
Define and manage the product requirements, features, and functionalities, ensuring a seamless and engaging user experience.
Collaborate with data scientists and AI engineers to integrate advanced artificial intelligence algorithms into the loyalty and rewards platform.
Leverage AI to personalize customer experiences, predict user behavior, and optimize reward offerings.
Oversee the development process, including user testing, quality assurance, and launch.
Monitor key performance indicators (KPIs) and analyze data to measure the success of the platform and identify areas for improvement.
Stay up-to-date on industry best practices and emerging technologies to ensure the platform remains competitive and innovative.
Communicate effectively with all stakeholders, including executives, marketing, and customer support teams.

Qualifications:

Bachelor's degree in Business Management, Marketing Management, Computer Science/Engineering, or a related field.
6+ years of experience in product management, preferably with a focus on Loyalty an Rewards programs or other customer engagement initiatives.
Proven track record of successfully launching and iterating on Loyalty and Rewards product offering for financial services products.
Strong understanding of customer behavior, data analysis, and market research methodologies.
Ability to prioritize tasks, work independently, and meet deadlines in a fast-paced environment.
Passion for building products that create value for both customers and the business.
Strategic and logical thinker, with effective planning, analytical and problem-solving abilities.