Group Product Manager - Multitherapy

Abbott

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Job Description

Develop, execute brand strategies and manage product lifecycle to drive prescription growth & market share
Analyze, monitor and evaluate competition, prescription trends, HCP perspectives and therapy shifts
Ensure alignment and strong engagement plans for stakeholder groups including HCPs, retailers & sales team
Act as the central point of coordination across functions such as medical affairs, supply chain, regulatory, legal etc.
Drive visibility, availability at retailers, while monitoring the secondary sales and offtakes
Design differentiated campaigns & utilize omnichannel approach to implement brand strategies
Regularly interact with Key Opinion Leaders to drive insights, gather feedback and refine strategy.
Proactively identify growth opportunities, take initiative in solving market challenges and be agile and responsive to market changes

Experience/Background : 4-6 Years

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